1 day



Customer journey mapping

The market is changing rapidly. New competitors are popping up and customers today expect a different service from their suppliers. They want to be inspired, informed and even entertained. The whole organization must therefore be customer-oriented in order to bring added value. So it’s no longer just about selling a product, solution or service, it’s about being there throughout the entire customer journey. And it is not just sales that is responsible for this!Your Content Goes Here

JDI Summer Academy Employer Branding and talent marketing

Who is this training for?

Operations Managers, Sales Managers, Commercial Directors, Marketing Managers and business owners of companies with ambitious plans. No prior knowledge is required for the customer journey mapping course.

The training in a nutshell

The customer journey mapping course will provide a framework to make your company a customer-centric organization and create maximum impact for your customers.

  • How do you make all of your organization customer-centric?
  • How can you surprise your customer?
  • Discover the customer journey mapping template
  • Optimize your organization

JDI in a nutshell


Day 1

In 1 day, we map your company’s customer journey during an interactive course through next steps and theory.

– How do you make all of your organization customer-centric?
– What are a customer’s various points of contact with your organization?
– How do you add value today during all those touch points?
– How can you surprise your customer?
– How do you turn your employees into fellow workers and even ambassadors?
– How do you use the customer journey mapping template for your own organization?


To offer participants a neutral location away from the office, we partner with LofttoBe. Their inspiring spaces give oxygen to any team event.

Ask your question

We work out this course to suit your needs, situation and the number of participants.

Nico, our Sales expert will be happy to help you!

Nico Ivens JDI Summer Academy expert

Time to map out your customer journey? Sign up!

One-day course: 2,100.00 euros (excluding VAT)

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